Pedestrian safety is not aphrodisiac . Important ? Sure . But the first affair on your mind when following your hookup out of the bar ? Nah . Still , West Hollywood wants to be fun and secure , and itspedestrian safety campaignis very squarely aim at its young , hip , and gay partygoers . Emoji ? Grindr ? Taylor Swift takeoff ? Check chip bank check .
West Hollywood is famous for itsrainbow crosswalk , but the political party bunch and thick dealings have been a deadly combining — with 88 gondola - walker hit , 3 fatal , since 2011 according to the L.A. Times . West Hollywood has lately unveiled a campaign that involves aphrodisiacal dude . For one , there are bus shelters advertizement with ads featuring hunky , shirtless man that say , “ Make eye impinging with driver before you cross the street ” and “ You might like what you see in the crosswalk . ” They ’ve also assume out ads on Grindr .
West Hollywood ’s city manager even put out an official press release written in emoji . And because everything needs a viral television now , here ’s yourpedestrian safety variant of “ Shake It Off,”now consider 180,000 time .
An official press release about crosswalk safety from West Hollywood Mayor@ourWEHOin emoji.http://t.co/pXx0QjaOWQpic.twitter.com/8rCGDKSM0c
— Hailey Branson - Potts ( @haileybranson)November 1 , 2014
Yeah , it ’s all fairly cheesy , but it seems to be getting people to ante up attention — which is more than you could say for most prostate specific antigen .
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