For a recent project from Adidas and Refinery29 , artists were given a women ’s running shoe to use as their blank canvas . Their only prompt : plan the fink to represent one of the American states . The results are as varied and colourful as the state itself .
AsAdweekreports , the enterprisingness , dubbedBOOST the Nation , get hold of an all - American face at Adidas’sUltraBOOST Xfootwear line . Refinery29 selected several artists — all women — to put their regional mold on the plain white shoe . Some have been decorated with state flora . For instance , the Florida tennis shoe sports a tropic frond and the shoe for North Carolina is embellished with Venus flytraps . nutrient is also a pop theme : Wisconsin tall mallow , Maine lobster , and Tennessee barbecue have all been incorporated into sneak design .
Each sneaker is one - of - a form and only uncommitted through auction . All proceeds raised will go at once to Women Win , an organization devote to add sports to adolescent girl around the world . The auctionruns through Tuesday , July 11 , with current bids ranging from $ 110 to $ 2000 . fit out the creative person ’ handiwork that ’s for cut-rate sale below .
[ h / tAdweek ]
